Briefing:
Communicate Correio da Manhã Magic Kit.
Idea:
To communicate this new Magic Kit, targeted to families, we decided to create magic show posters, inspired in old ones. We've also mixed tradional portuguese familiies names with great magician names to star in the posters.
Advertising Agency: Ogilvy Lisbon
Creative Director: Jorge Coelho
Creative Supervisor: João Guimarães
Copywriter: Rui Antunes
Art Director: João Marta
Account Director: Paulo Carrapito / Catarina Oliveira
Published: December 2014
Creative Director: Jorge Coelho
Creative Supervisor: João Guimarães
Copywriter: Rui Antunes
Art Director: João Marta
Account Director: Paulo Carrapito / Catarina Oliveira
Published: December 2014